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The Persuasion Equation
How to Influence Others, Sell Your Ideas, and Make Things Happen

 
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Have you ever wished you could be more charming? You know, be like that person who can win others over and convince them to do what they want?

Frequently in our lives we need to sell our point of view to others, or influence others to take a certain action, and that means we need to effectively persuade and influence.

On the surface, persuading and influencing others may seem all about our ability to present a sound and logical argument. And although this is an important part of the persuasion equation, it’s not enough on its own. Appealing to a person’s mind will only get you so far; you have to also appeal to a person’s heart in order to be most successful. Researchers have found that at the heart of persuasion and influence can be found in your ability to focus on human relations.

Persuasion and influencing skills can make a huge difference in your life, whether you are dealing with a family member, buying something at a store, or trying to get work done through the help of others. Since we have to interact with others almost daily, it’s important to know what it takes to get people to do something with ease rather than creating an uphill battle. The key is in using your interpersonal skills to move people from resistance to commitment.

For this reason, persuasion and influence are stepping stones towards success, whether in the workplace of in our personal lives. The truth is we are influencing and persuading others in many different ways all the time.

This BRAND NEW topic allows your participants to learn and practice persuasion and influence skills to speak confidently, be heard, and gain the respect and support of everyone they know.  They will discover strategies that work, and learn the tactics to avoid.  And they will boost their skills of influence and persuasion so they can live each day with more energy, power and confidence.